Formation Design Group
Formation Design Group is an Atlanta-based design and innovation firm. Its founding partners are Robert Henshaw, Russell Kroll and Phil Palermo. The studio works in industrial design, interaction and user experience design, strategic thinking, visualization, technical development and engineering, applying human-centered design to product development across a range of markets. Projects in Formation's portfolio include NCR 30POS, E-Z-GO products, and Correlated Magnetics Research, as well as EVOSS, an IDEA award-winning project. The work combines product and interaction design with technical development and engineering.